William Beynon was born in 1888 in Victoria to a Welsh father and a Tsimshian mother. He was an accomplished ethnographer and had a long career documenting the traditions of the Tsimshian, Nisga'a, and Gitksan. In 1945 he attended and actively participated in five days of potlatches and totem pole raisings at Gitksan village of Gitsegukla. There he compiled four notebooks containing detailed and often verbatim information about the events he witnessed. For over 50 years these notebooks have seen limited circulation among specialists, who have long recognized them as the most perceptive and complete account of potlatching ever recorded.

The massive wood carvings unique to the Indian peoples of the Northwest Coast arouse a sense of wonder in all who see them. This guide helps the reader to understand and enjoy the form and meaning of totem poles and other sculptures. The author describes the origin and place of totem poles in Indian culture - as ancestral emblems, as expressions of wealth and power, as ceremonial objects, as mythological symbols, and as magnificent artistic works of the people of the Pacific Northwest.